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Case Study

Signal Forms

A graphic identity and layout system centered on strong typography and a strict grid.

Overview

Signal Forms is a flexible identity toolkit for a creative studio. The system emphasizes typographic contrast, calm spacing, and modular layouts that scale from posters to digital product pages.

Timeline: 4 weeks. Deliverables: logo system, typography specs, and layout templates.

Role

Brand strategy, typography direction, and layout system. I defined type scales, grid behavior, and an asset library for future collateral.

Display and text type hierarchy
Grid and spacing framework
Poster and deck templates

Outcome

The identity delivers clear, disciplined layouts that feel contemporary and spacious. The system keeps the studio’s messaging consistent while remaining flexible for new campaigns.

Status: Concept (placeholder content for portfolio visualization).